What Clients Get

Increasingly, individuals from all walks of life are calling on the assistance of life coaches. Though many clients of the latter consist of celebrities, star athletes, and million-dollar company executives, more and more ordinary individuals that want a better life are also looking for such professional assistance. Below are some things newcomers to life coaching should not expect to receive, however, even though these coaches have an interest in empowering clients.

When hiring one of these professionals, do not expect to meet a business consultant. The latter is an expert on organizational culture, and helps businesses and entrepeneurs excel in a particular industry. Life coaches help clients discover dormant talents, and encourage people to tap into hidden reserves of personal power for more creative, dynamic living.

A life coach is not a therapist or counsellor either. Hence, clients should not expect diagnoses about mental states, or prescriptions for how to deal with stress, or other personal traumas. Instead, clients might be encouraged to draw strength from past experiences, and apply lessons from what happened in years gone by to make empowering decisions now, and take meaningful action.

Also, consumers should not expect a coach to possess superhero powers, or infinite wisdom. These are ordinary people that have gone through specific training programs to assist individuals in living independent, dynamic lives. Naturally, these individuals have the skills and know-how to help people reach personal goals, and to live more satisfying lives, but are not going to take responsibility for a client’s happiness or successes.

Likewise, do not expect a director that is going to write the script for a client’s life, and determine what actions need to happen when, and how. Instead, this kind of person collaborates with a client. Such collaboration might involve helping clients to get clarity about personal obstacles, and assist with problem-solving strategies. It might also include helping someone to set obtainable goals in line with what the client desires in terms of career or general life goals.

It would also be a mistake for a client to assume that such coaches are responsible for bringing excitement and meaning to the lives of individuals. However, if a client happens to experience more excitement and success as a consequence of hiring one of these professionals, it is more likely that clients have achieved these through personal actions, though supported and encouraged by a coach. People that hire these professionals do so largely because of dissatisfaction, and have the desire to live more meaningfully and creatively, and to break out of the confines of otherwise routinized, dull, mediocre lifestyles.

Clients should also not assume that life coaches are only needed when consumers encounter insurmountable problems. The input and expertise of these individuals can help everybody. Hence, prospective customers do not have to wait until personal circumstances are problematic to warrant outside professional assistance.

Life coaches are great when it comes to helping clients attain clarity and objectivity. Often, it is precisely a lack of objectivity that prevents individuals from making headway. The best way to experience the benefits of using a life coach is to actually hire one.

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Glen James Murdoch

Glen Murdoch is the founder and CEO of The Life Coaching College. He has a long history of working with Athletes and Teams as a Performance Coach and Analyst and has developed Australia's number 1 Life Coaching Program - The Advanced Diploma in Coaching.